Spring Creek


Spring Creek


The Brave Optical logo.

Frames that Fit

Every face, fashion, lifestyle and budget

The Brave Optical team.

Find your

Custom Fit

Customize your frame color and size and lens shape and size

View our brands

Prescription Lenses

A smiling woman wearing fashionable glasses.
The Brave Optical team poses in their office space.
The Brave Optical logo.
We make sure

20/20 vision
looks good on you

We know glasses–better than anyone. Here at Brave Optical, we make 20/20 vision look good on you by curating the largest selection of designer frames with the care and quality of a small boutique.

Bring your current prescription, and we’ll take your measurements to perfectly frame your face. We offer the widest selection of frame sizes including Petite, Extended Fit and “Big & Tall” options. Our Silhouette frameless glasses can be customized to a wide range of sizes and styles. Whether you are looking for a conservative look, bold, or just fun, we’ve got the fashion statement that is right for you. We’re eclectic, not exclusive–with options to fit every budget as well as style.

The Brand

Over 60+ Eyewear Brand

Learn about

What sets us apart

It only takes a few key values to make a world of difference.


We’re family owned, meaning we're here because we’re passionate about eyewear and eyecare–not just profit. Where big box offices lack vision and skill, we’ve got it. Because of our independent status, we can offer additional perks like free repairs and vision screenings.


We have decades of experience and training resulting in the skill to give you the best pair of glasses you’ve ever worn. Each of our opticians is trained to fit you with the right pair of glasses for you, and our lab manager cuts lenses with the skill of an artist.


We look good in our glasses, and so will you. We don’t believe one size fits all, so we’ve created more size options than any other eyewear store nationwide. And we make a point of choosing complementary shades for every skin tone.

The Brave Optical logo.

Get framed

The Process

Get your best pair of glasses in three easy steps.

Bring your prescription

If you need a prescription, schedule an appointment with the independent eye doctors right next to us for the easiest, fastest way to get your glasses. If you already have a prescription, bring it in! Make sure you let us know if you will be using vision insurance.

Pick your frames

We’ll discuss lens options and help you select frames that flatter your face and bring out your personality. Our measurements will make sure you get the perfect fit, and we’ll give you any feedback you need to make sure you’re picking the right pair.

See and look better

Take your glasses home! For most single-vision prescriptions, your glasses should be ready the same day you came in. If your prescription takes some time, we’ll notify you as soon as your pair is ready. Before you leave, we’ll make any needed adjustments.


Hear from our customers

Tell us what you think!

Get ready to

See life through new lenses

With a whole lifetime of experience wearing glasses, Dawn and Jeff, our founders, have had good and bad experiences buying their glasses. They’ve put all that experience to work–along with some training in eyecare and eyewear–to make sure your glasses-buying experience is only the best.

Visit one of our locations to find out how Brave Optical can change your vision and your life.

Dawn and Jeff, Brave Optical's founders, pose together.

We have moved to: 2011 W Spring Creek Pkwy Ste 900

Our retail operations have moved to the northeast corner of Spring Creek and Custer, featuring a trunk show format.

Come shop our complete collection of over 1,900 frames, including new lines from lafont PARIS, Silhouette Luxury, Carrera, and Carolina Herrera.  We just received our new Maui Jim, Carolina Herrera and Carrera sunglasses.  Bring your current Rx and shop the latest styles at Brave Optical, voted Best Vision Care in Plano.

Spring Creek Store:  214-299-9088